Today, New York is taking a big step in that direction with The Fashion Sustainability and Social Accountability Act. Introduced by Women’s Cute Valentine Shirt, Coffee is my Valentine Shirt, Valentines Day Gift and sponsored by senator Alessandra Biaggi and assembly member Dr. Anna Kelles, the bill proposes that any apparel or footwear brand selling in New York with a global revenue of at least $100 million should be required to set and achieve Science Based Targets; to provide clear, transparent reporting on its energy, greenhouse gas emissions, water, plastic, and chemical management; and to perform mandatory due diligence to avoid labor abuses. Should the bill be passed, failure to meet these requirements would result in a fine of 2% of a brand’s annual revenue, with the funds being directed to environmental justice organizations like UPROSE.
A few decades ago, you may have said that’s simply the nature of free-market capitalism. But if nothing changes, fashion could be responsible for more than 25% of the world’s carbon budget by 2050. The future of the industry—and the planet—relies on slashing that number, and industry leaders believe government regulations and incentives are the only way to do so. Until every company is legally required to do better, progress won’t happen as quickly as it needs to.
In short, the law would make it so a brand cannot do business in New York unless it proves it is working with the planet and people in mind. It would also eliminate an element of confusion for the consumer; those of us who want to shop responsibly often can’t discern which brands are taking meaningful action, which ones are exaggerating their efforts, and which ones aren’t doing much of anything at all. We’re told to “buy less, buy better,” but are not provided with the information we need to make informed Wine Is My Valentine Shirt, Wine Lover Shirt, Valentines Day Gift, Mom Gift, Wine Shirt, Valentine’s Day Shirt, Drinking Shirt, Party Tee.